Iger Reports That Disney Will Collect $1 Billion In Revenue Through Internet
(News | Source: Monterey County Herald)
The Walt Disney Company’s CEO Robert Iger said that the company expects to collect $1 billion in revenue from online content this year. Iger indicated that Disney is being aggressive with its expansion onto the Internet. Disney said the revenue would include advertising from shows such as Lost and Grey’s Anatomy that are available at ABC.com, online ads on its sites like ESPN.com, subscriptions to online games, download of movies and music, and e-commerce that is not related to the theme parks.
“If we’re not there, (people) will just access someone else’s content,” he Iger said.
